Exhibitor Benefits

Gain new business and hundreds of new leads

Meet thousands of business event planners from Australia who organise business events in Australia. Become an exhibitor and benefit from the vast array of Australian Business Events Expo initiatives.

  • Association Buyers

    In conjunction with an extensive marketing campaign, there will be a focus on driving even more local association and not-for-profit buyers to the Expo.

  • Hosted Buyer and Semi Hosted Buyer Program

    Delivering up to 55 qualified interstate hosted buyers and even more of the nations VIP buyers. The hosted delegates are expected to attend and participate in pre-scheduled appointments with exhibitors of their choice, courtesy of Business Events Sydney.

  • Pre-scheduled Appointment (PSA)

    PSA is an opportunity to arrange a sales meeting with an interested buyer for ABEE prior to the event. The PSA system is available for every Hosted Buyer.

  • Marketing Campaign

    An integrated marketing campaign delivered with our industry partners will target over 25,000 business event organisers nationwide. The marketing mix includes e-newsletters, direct mail, media coverage, EDMs, exhibitor promotion, association partnerships and website advertising.

  • Features

    Special lounge and show areas have been designed to enhance the delegate experience at the Expo. There are opportunities to promote your business within these zones through sponsorship or involvement.

  • 3 Halls

    ABEE’s sister event, Sydney’s Event Showcase is taking place right next door. This event will attract even more qualified buyers keen to do business. The co-location creates a one-stop shop for event professionals and unique networking opportunities for you.

  • Business After Dark

    ABEE will be hosting this event for the Hosted and Semi Hosted Buyers creating another networking opportunity for the exhibitors! In 2011, more than 500 Sydney VIP buyers attended this event which connected exhibitors to buyers in an exciting and engaging environment.

Special thanks to The Exhibition & Event Association of Australasia for creating this amazing How to Exhibit brochure.

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